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Design does not happen in a vacuum. Clear verbal skills are all important in communicating your ideas to clients and design team members. For all critiques, students are expected to come prepared to present their concepts, discuss how the form of their design supports their concept, and describe how they arrived at their ideas. Providing comment to your peers is a privilege. You will benefit from both giving and receiving feedback—you do not have to "like" another's work, but you must provide insightful commentary in a courteous and productive manner.
iPad project
Font Design/Character Development
Packaging
Motion
Branding
Poster
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Packaging
The most important part of a packaging project will be how you present this project. Will it physically constructed and photographed (perfectly constructed or cleaned up in photoshop perfectly), is it done in sketch up, faked in photoshop by taking existing photos and applying your designs. This is key if you can't professionally show this project. Cleanly then it is going to be a waste of your time.
Take a look at close look at
the dieline
Duffy.com/
behance: Packaging Served
Lovelypackage.com/
Packagingoftheworld.com/
PROCESS
Step 1: Relook at your design or ideas what is working what isn't. What goes on a package, front, back, sides? Can you break any of those conventions? How does it sit on shelf? Redefine or refine the audience profile. Research illustration styles, photographic resources. Create a mood board. Make a list of at least 3 design objectives. Step 2: Sketch ideas 20 ideas (you can do this you now know how to quickly get ideas down on paper. Step 3: Refine 3 directions Step 4: Pick one go for it Step 5: Refine and build out collateral. You can have a series of packages OR create 1 package with collateral.
Final deliverables
__ Beautifully constructed package and any collateral (physically or digitally)
__ Process and final posted on behance and printed out for feedback.
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