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Deliverables (please refer to this page for details!)
— Conference Name, Tagline 3 - 5 sentences about it
— Conference Brochure
— City Banners (4-color)
— Billboard or Poster in context (4-color)
— Name tags (3 different ones) (2-color)
— Banner ad for the web (4-color) (animated gif)
— Speaker intro on the big screen on the screen, 6 frames (4-color)
— Tote bag (1-color)
4-color means all colors (full color) it takes 4 colors (C, M, Y, K)
Final Presentation April 10
— Create a series of 13 x 19 pages to show off this project. Min 3 pages and max 6 pages.
— Print out and comp the conference brochure.
— Post on Behance
— Process book designed as if you were taking it to an interview. Design it as you go.
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BROCHURE
No. of pages: min 12 pages/ max 24 pages. *pages are not spreads.
Size: you determine the size. no smaller than 4 x 5. You will explore at least 3 different sizes.
Trim and fold to:
Color: 4-color
Paper: you determine. test papers that you want to use
Grid: establish a grid that works for your document size
number of pages has to be divided by 4 (why?)
column width is determined by your type size
CONTENT
_ Title, tagline, When, Where (meaning city)
_ About the conference +
_ 6 speakers include Name, twitter handle, name of the talk and short desciption of the talk at least 5 sentances + a quote from the talk (look at the transcripts)
_ Schedule
Schedule
day 1
5:30pm - 7:00pm Registration/Happy Hour
7:00pm - 8:30pm Keynote Speaker (1)
day 2
7:30am – 9:00am Registration Open / Continental Breakfast
9:00 Welcome!
9:30 am — 10:20 am Speaker (2)
10:30 am – 11:20am Speaker (3)
11:30 am – 1:30pm LUNCH
1:30 am — 2:20 am Speaker (4)
2:30 am – 3:20am Speaker (5)
3:30pm – 4:00pm BREAK
4:00pm – 5:15pm Speaker (5)
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CITY BANNERS in the city / outside the venue
— Graphic
— Title, tagline
— they are VERTICAL in format, find examples of templates on the server
— can be 4-color
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BILLBOARD OR Large POSTER in context
— Graphic
— Title, tagline
— When
— Where (venue not city)
— can be 4-color
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NAME TAGS
name tags needs to clearly identify that they are part of the conference, tag has to have the person’s name and there are different access to different people so you have to clearly identify a guest, presenter or staff. You will need a design that can be manipulated into 3 different clear solutions for..
1) a name tag for the Presenter
2) a name tag for the Staff
3) a name tag that is for the guests
— Graphic
— Title, tagline
— Status: Presenter, Staff or guest
— Name of the person
— Where they are from
— Tags can only be 2-color (2 per tag, but the 2 colors don't have to be same for all "status")
— Size and how they work is up to you. Typically they are worn around the neck
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WEB BANNER AD
To advertise the conference there will be a series of banner ads you are only designing one banner ad.
— Graphic
— Title, tagline
— When
— WHERE (city)
— can be 4-color
— animated gif
— 336x280 pixels or 300x 600 pixels pick one
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SPEAKER INTRO SCREEN
When the speaker is being introduced there is a screen that is branded and tells us who the next speaker is.
— Graphic
— Name
— Topic
6 frames (4-color) we will not animate it you will show it as a storyboard
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TOTE BAG
Every conference as a gift bag you need to design a 1 color tote bag
— Graphic may include the the Title, Tagline if you want.
— 1-color
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