visual communication
VISC 302

 

  :: syllabus :: banned book list
:: p1: workbook :: p2 logotype :: p3: bookcovers :: p4: conference | resources | deliverables

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Professor: Andrea Herstowski
Office: 317 Marvin Hall
Office hours: by appointment
email: herstow@ku.edu

Professor: Alex Anderson
Office: 317 Marvin Hall
Office hours: by appointment
email: alexandersoncreative@gmail.com

 

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Project 4: Conference Resources
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Process Books in Process for this project (example)
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General Process Book (examples)
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TED.com/topics
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Examples of Kinetic Brand Systems:
use these purely to understand the Kinetic System:
Brand New
Mother NY on designing the AIGA Conference
Serealist Festival
99U
spp
Transform
Whitney (responsive branding)
branding-flow-festival
university-of-the-arts-helsinki
field-museum-identity
dad-new-blood-shift
exploratorium

more on behance | student examples on behance

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Examples of titles and blurbs/concepts

Converge
Disciplinarities and Digital Scholarship

Converge encourages design educators, design researchers, and designers to take advantage of opportunities in digital scholarship, learn how to collaborate on interdisciplinary projects, and find new intersections within their existing research trajectories. To redefine what it means to be a designer and a design researcher today, we ask: How can design converge with digital scholarship in more than a superficial way? How might aspects of digital scholarship impact design research? What are the key questions at the intersection of design and the humanities?

RGD DesignThinkers 2015 Conference
Converge. Inspire. Transform.

RGD DesignThinkers, Canada's largest annual conference for the communication design industry, is a two-day event where International and Canadian creative visual communicators converge in downtown Toronto. Registrants have the opportunity to attend high-profile speaker presentations, panel discussions, network with colleagues, attend workshops and participate in a variety of other programs related to the design industry.

"Converge. Inspire. Transform” became the tagline for the event. “Converge", because of people coming together physically at one location with unity of purpose. “Inspire", because of the exchange of new ideas and ways of thinking. And lastly, “transform” because of emotional or intellectual change after attending the conference. Visually, we wanted the branding to encapsulate the digital feel of data but in contrast to something tactile and hand-crafted. To this end we executed the visuals by moving between making things by hand and finishing them off in the computer or by generating assets off the computer and finishing them by hand.
*Converge and Transform gives you visual cues on the visual direction of the conference. If you use the word inspire then you better make something that looks inspired!

Nuts + Bolts
Tightening up classroom fundamentals, reinforcing careers, and constructing the future of the discipline
Nuts + Bolts, a national AIGA Design Education conference for emerging and established design educators, administrators, students, and designers to strip away the mystique of academia and help build a solid foundational knowledge of discipline specific teaching methods.

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Moodboard/Toolkit includes: (examples)
__ typography, font, styles, how it will be used.. 1 | 2 |
__ color palette: define a palette and how you will use it/ overlay. pure. bold. soft
__ images: what images would you use/objects, place... no headshots of speakers for this part
__ images manipulation… full color, bw, bitmapped, juxtaposed/collage...

optional for moodboard/toolkit patterns / icons

__ patterns/textures: if you are using them what do they look like?
__ icons if you were going to use them what is the style?

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Kinetic Exploration

USE THIS ILLUSTRATOR FILE
. Your are exploring. Freely exploring your toolkit.

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Mockups
City Banners (templates, you can find your own or use these, strong vertical orientation)
Billboard or Poster in context (use these or find own)
Name tags (do not purchase a name tag just make it digitally)
Tote bag (find a mock up)

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Website and Banner ad infor will be added...