visual communication
VISC 302


  :: syllabus :: banned book list
:: p1: workbook :: p2 logotype :: p3: bookcovers :: p4: conference ::

Professor: Andrea Herstowski
Office: 317 Marvin Hall
Office hours: by appointment

Professor: Alex Anderson
Office: 353 Marvin Hall
Office hours: by appointment

-- Famous First Page
-- Typographic Color
-- The End of the River
-- Tab it

:: Short films :: Audio
:- films by Hillman Curtis
:- Type Radio








-- Famous First Page
-- Typographic Color
-- The End of the River
-- Tab it

Famous First Page

buidling the pags together in class

Tschichold Grid
make sure you are starting with a 8.25” x 10.75” page when you are creating the Tschichold Grid.
-- Start the study by showing the grid how it is made
-- a short text explaining its significance in in Design History (you can use what you find online)

-- Use the 8.25” x 10.75 page size
-- Use the Tschichold Grid (text can only go into the box.
-- Use all the given text for every study
-- Create 15 first page studies.
-- You may only use 1 font family per study (but you don't have to use the same family for every study)
-- Use 8.5 / 12 as body type
-- Consider 15 different ways to show paragraph breaks
-- Question: How does the chapter title and page number work with the page?
you are looking for non-expected solutions
you may only use 1 drop cap solution (if you must)
only the beautiful will be excepted

** have a feeling most of you will not do this correctly so I made you some examples yours can't look like mine ... make your own great ones!

Use all the text below

Moby Dick
Chapter 1 - Loomings
Call me Ishmael. Some years ago – never mind how long precisely – having little or no money in my purse, and nothing particular to interest me on shore, I thought I would sail about a little and see the watery part of the world. It is a way I have of driving off the spleen and regulating the circulation. Whenever I find myself growing grim about the mouth; whenever it is a damp, drizzly November in my soul; whenever I find myself involuntarily pausing before coffin warehouses, and bringing up the rear of every funeral I meet; and especially whenever my hypos get such an upper hand of me, that it requires a strong moral principle to prevent me from deliberately stepping into the street, and methodically knocking people's hats off then, I account it high time to get to sea as soon as I can. This is my substitute for pistol and ball. With a philosophical flourish Cato throws himself upon his sword; I quietly take to the ship. There is nothing surprising in this. If they but knew it, almost all men in their degree, some time or other, cherish very nearly the same feelings towards the ocean with me.

There now is your insular city of the Manhattoes, belted round by wharves as Indian isles by coral reefs – commerce surrounds it with her surf. Right and left, the streets take you waterward. Its extreme downtown is the battery, where that noble mole is washed by waves, and cooled by breezes, which a few hours previous were out of sight of land. Look at the crowds of water-gazers there.

Circumambulate the city of a dreamy Sabbath afternoon. Go from Corlears Hook to Coenties Slip, and from thence, by Whitehall, northward. What do you see? Posted like silent sentinels all around the town, stand thousands upon thousands of mortal men fixed in ocean reveries. Some leaning against the spiles; some seated upon the pier-heads; some looking over the bulwarks of ships from China; some high aloft in the rigging, as if striving to get a still better seaward peep. But these are all landsmen; of week days pent up in lath and plaster tied to counters, nailed to benches, clinched to desks. How then is this? Are the green fields gone? What do they here?

1 (page number has to be on the page somewhere in the margin)