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Professor: Andrea Herstowski
Office: 353 Chalmers Hall
Office
hours: by appointment
email: herstow@ku.edu
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Flaunt by UnderConsideration
Building Portfolios
Letterhead and Logo Design
Handbook of Pricing & Ethical Guideline
Presenting | AIGA ARTICLE |
Writing your resume | AIGA ARTICLE |
Top Mistakes | AIGA ARTICLE |
:- Word to the unwise
:- Top 10 Cover letter Tips
:- Cover letters get you hired
:- 6 ways to bomb an interview
:- 3 steps successful interview
:- my-fill-in-the-blank-career
How to be a graphic designer without losing your Soul
:- introduction
:- Chapter 1: Attributes
:- Chapter 2: How to Find a Job
:- Chapter 8: Self Promotion
:- Chapter 9: Creative Process
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Project Assessment
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Make a list of all your projects you have done in school, internships, personal projects, blitzes, workshops…There is no magic number of projects that need to be in your portfolio. The only criteria is the projects have be as strong and they can be. You need to like the projects so you can talk about it in only the positive. Too many projects in your portfolio is more of a negative than a positive -- you have to self edit.
What are your to top 3 projects. Why are they the top 3 projects? What feedback have you revived about the project? What needs to be refined, added, removed, tweeked to make it even better?
1. Name of the Project. Why is it in the top 3. What needs to be done to make it better?
2. Name of the Project. Why is it in the top 3. What needs to be done to make it better?
3. Name of the Project. Why is it in the top 3. What needs to be done to make it better?
The next 3 projects you think should go into your portfolio. What makes them not in the top 3?
4. Name of the Project. What needs to be refined, added, tweeked to make it even stronger?
5. Name of the Project. What needs to be refined, added, tweeked to make it even stronger?
6. Name of the Project. What needs to be refined, added, tweeked to make it even stronger?
Which project has all the research done (you like the idea) or visual language (you like the look) set but just needs to be re-looked at or expanded?
Which project did you love but know it isn’t just isn’t good enough?
Which one do you want to completely redo?
How will you show process for at least 1 - 2 projects?
How will you show you can work in a team?
How will you talk about workshops, blitzes, internships, study abroad,...
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Once you have started to determine your top 3 - 6 projects capture the following information for each project...
1) name
2) type of project: branding, packaging, motion, publication, app design....
3) brand attributes
4) fonts used
5) challenge (what were you asked to do) (see blurbs)
6) solution (what did you do)
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